The purpose of this assignment is to broaden awareness of the cardiac

Race to College free essay sample

â€Å"Racer prepared? Racer go when ready.† As I remain at the highest point of the slope, holding up behind the beginning door, I gaze vacantly at the group that’s watching, cheering, and shouting back at me. One. I assemble my musings, and gaze intently at the colossal course in front of me. Two. I let the adrenaline hurry through my veins. I publicity myself up as I pummel my skis down one foot after the other. Three. I’m off. As I dispatch myself down the slope, I see the first. I have an insignificant a few seconds to watch the conditions around me. Is the snow rutted? Is the snow frosty? Is the snow great? I have seconds to set myself up for the test. I pass the primary door. Not impeccably or easily, yet I despite everything traversed it. The second, the third, and the fourth entryways pass and I’m set out toward the following. We will compose a custom paper test on Race to College or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page I’m not readied. The grass shows its abhorrent green sharp edges through the day off takes hold of the base of my skis. I delayed down and fall face first into the day off. What simply occurred? What do I do? I verify whether I’m okay. None of my skis tumbled off and no bones are broken. I can at present completion this race. I bounce to my feet and begin moving back up to the door I missed. As I circumvent it, I can see the end goal. I see my mentor giving a shout out to me; I hear my family shouting my name, and I watch my partners at the base. Quicker, I think. I have to complete this race. Assurance shoots through me and I get an explosion of vitality. I accelerate and soon enough, I wrapped up. In those 25-30 seconds of hustling down the slope, I watch and get ready. I tumble down, inspect my conditions, and get back up once more. I move back up the slope, and I think about the individuals I am making glad. At the point when I ski, I am confronted with difficulties and I have to survey what they are and how I can fix or maintain a strategic distance from them. At the point when I come up short, I don't surrender, and I don't stop. Rather, I get back up and invest more energy. Also, school is a ton like skiing.

Using Short Essay Samples

Using Short Essay SamplesShort essay samples can give your mind a break. Reading an essay on paper for many hours can cause your mind to wander. Writing can be extremely tiring and exhausting, so why not take a break and read a short sample on the Internet? You will be able to get all of the ideas from the essay that you need to make sure that your own writing is up to your standards.There are shorter pieces of work out there that you can use to read. It is nice to have a little break between you and the writing and reading process. It is easier to make changes to a piece of writing when you are in a relaxed state.One benefit of using short essay samples is that you will be able to sample the skills of writing. These samples are usually free, but they are also sample. You should be able to find the material that you need to write a very good essay.Short essay samples can help you improve as a writer. They can also help you become more comfortable with writing. It is easy to turn shor t essays into really good essays when you work on them in small chunks.You may want to have an idea of what you are going to write in advance and then look at short examples to get ideas from. There are also short examples online that you can use. You can download them to your computer and then use them as references.You can read the essays for various lengths and see what kinds of ideas are best suited for your specific needs. You will want to select a sample that is most applicable to your topic. It is better to have a short essay sample that has nothing to do with your topic than to get something out of it that you will not be able to improve upon.Sometimes you will know the topics that you will want to write about, but you will still be interested in knowing what other people are interested in that you can relate to. There are short essay samples online that can help you do this. You can read the essay for the day or the week and then check out some other samples of different ty pes of subjects.You can also purchase books and short essays online. You can find these online for a very reasonable price. You can also find the information online. In fact, you can research different subjects online to find out what topics interest you.

Spiders

The Duality of Hamlet’s Character Portrayed in...

One of the first images that are created to further Shakespeare’s investigation of humanity is created by Hamlet in his first soliloquy. This simple comparison brings to life the feeling that the treachery and corruption surrounding him is enveloping all that he is familiar with. No longer is he able to see the metaphorical flowers of joy and prosperity that were once so familiar and comforting to him as they are becoming increasingly obscured by the rampant weeds of vile corruption. Hamlet furthers his emotional outpouring when he wishes that his â€Å"flesh would melt, Thaw and resolve itself into a dew.† He clearly wishes not to deal with the corruption that has grown thick around him. He goes as far as to offer his life for such an escape.†¦show more content†¦The duality of Hamlet’s character is constant throughout the whole book, from the time when he sees the ghost till the end at his death. Hamlet, who is killed by poison, presents an entirely di fferent message. He dies with the knowledge and respect â€Å"Heaven make thee free of it† (Hamlet V II). This respectable death not only promises him a prosperous memory on Earth, but it leads one to believe that he will also be well treated in the afterlife. Hamlet was a murderer, but this seems unimportant in the light of his motivations. He sought to do what he thought was honorable to society, and this is what Shakespeare rewards him for. He avoided the desires for power that controlled Claudius and remained true to an honorable path. Shakespeare clearly presented the idea of unselfish ethics to be one of the highest esteem. Hamlet was a hero not because of his ability to achieve revenge, but because his intentions throughout his journey were rooted above self-satisfaction. The various mentalities seen through out the play were brought to an end that was purchased with the value of their respective characters as determined by Shakespeare. Hamlet’s story lives on with honor while those who possessed an insincere character died with disgrace. The moral journey that Hamlet embarks upon proves that the ambitions of a petty person are to be looked down upon in light of theShow MoreRelatedAn Analysis of Marius the Epicurian and the Picture of Dorian Gray2332 Words   |  10 PagesWalter Pater with their children The Picture of Dorian Gray and other works of Oscar Wilde and Marius the Epicurean. Oscar Wildes The Picture of Dorian Gray was written during the late nineteenth century England. The protogonist Dorian Gray is portrayed as a paragon of youth and beauty whose aristocracy and charisma inspire his surroundings, particularly an artist called Basil Hallward. Dorian poses for him and one day while again posing to Basil, he is introduced to a cycnical philosopher and

Marketing Organizations Can Make Connected â€Myassgnmenthelp.Com

Question: Discuss About The Marketing Organizations Can Make Connected? Answer: Introduction This essay is about the integrated marketing communications strategy of Carmans Fine Foods for re-launching its Muesli business. Carmans began its journey 20 years back and since then, the Company has carved for itself an enviable position in the fine foods business. Headed by Carolyn Creswell, this Company came into being quite by chance. It so happened that when Carolyn heard that her employer was on the verge of selling his muesli-based business, she offered to buy it out for just AUD 1,000. She was just 18 at that time and was a student in a university. Over a period, she has built her business by focussing upon the core product of her company-muesli (Kaplan.2009). Currently, the product mix of Carmans Fine Foods comprises Muesli Bars, Porridge Oars, Crunchy Clusters, Protein Bars, Muesli, Nut Bars, Oat Slice, Bliss Balls etc. The Company is headquartered at Melbourne, Australia. Target Market When muesli was first developed, it was made up of toasted whole oats, nuts, fruit and wheat flakes. Muesli has fewer calories and less sugar than its close variant, granola (Kelly, 2016). The most obvious health benefits of muesli are that it regulates the digestive system and helps in weight control. It has also been found that muesli is an anti-oxidant and helps reverse aging. This substance also has protein and omega-3 fatty acids (Sutherland, 2013). The milk variants of muesli deliver protein. Given all these benefits, the target market of muesli comprises (Bonigala, 2010): Professionals who are health conscious Diabetics School going children Obese people who want to control their weight University students Members of this target market consume different media and have varying media consumption habits. Most of these people live in big urban centres like Adelaide, Perth, and Sydney. Now let us understand the media habits of the members of this target group; Professionals who are health conscious- newspapers, magazines, digital devices, TV Diabetics- TV, digital devices School going children- Digital devices, TV University students- Digital devices, Newspaper Positioning Strategy Carmens Muesli-What a beautiful world Rationale- Since muesli is all about health, the positioning strategy should be about health. However, there is several other competitor brands like Kelloggs that also speak about health benefits. So to harp on just health alone would not position the brand effectively. Since Carmans Muesli delivers health tastefully, the positioning statement must talk about the twin benefits of health and taste in a holistic manner. The strategy should be talk about life as a whole and not just about benefits. This way, Carmans Muesli would acquire a larger than life platform and be at liberty to redefine the brand in future. When you describe life as beautiful, essentially you are encouraging all the unwell people to give another shot at leading a healthful life. There is a ring of optimism to this statement and it positions the brand on a plank of positivity, encouragement and warmth. People do not like to be told about health benefits in a direct manner; they consider it to be case of overselling (Stephens 2012). The positioning strategy of Carmans tries to smuggle the brand into peoples lives in a non-obtrusive manner. The word, beautiful means several things to several people. For an obese person, a beautiful world is one where she can slip into her favourite dress, easily. For a diabetic, this word represents an opportunity to eat her favourite dishes without fearing about blood sugar levels. For the permanently busy professional, a beautiful world is about meeting objectives without losing healthcare. So this positioning strategy is all about appropriating the beautiful world. Communication Goal The main communication goal of Carmans Muesli is to daily remind people of their health. Through, integrated marketing communication, the Company is trying to gently remind its target audience that life can be made even more beautiful by taking home a pack of Carmans Muesli. The main communication goal is further subdivided into several sub goals: Message retention goals Benefits comprehension goals Top of the mind awareness goals Recall of commercials goals Units purchased goals Footfalls into select retailers shops goals Each of these sub-goals is closely tied with the individual members of the media mix. We will see the nature of these connections in one of the subsequent paragraphs. Message Strategy and Execution Tactics While the main communication goal is the make people know that Carmans Fine Foods is all about a beautiful world, there are various strategies at work for achieving this goal. Integrated communication marketing strategies are not deployed round the year. They are used during a specific time period. Those periods can be related to: Falling market shares that lead to steps for establishing brand credibility Picking up sales in a particular market(Harris, 2015) If your target audience is spread across demographics like age, gender and profession then also the brand uses IMC. Sometimes, to occupy the top of the mind awareness, brands use integrated marketing strategies. To deliver an effective IMC, Carmens Fine Foods must cover the following steps; Identify a goal and understand the limitations for achieving it- The broad goal is here to convince people that the brand is about a healthy world. Limitations can be related to budgets or manpower issues. Typically, the biggest limitation is one about budgets. Defining target audience- This is a critical strategy. Target audience definition happens on two levels- primary audiences are those people who buy products and secondary ones are those that influence the purchase of those products (Stealingshare, 2017). How are you special- Brands need to identify their competitive strengths. How are they different from the competitors? How is your brand weaker than your rival (Joybynature, 2015)? Execution- No matter how big and creative is your idea, until it is executed well, you wont taste success. Many big companies simply fail because they lagged in execution. Plan Planning the entire process is of course the key to success. Draw up several scenarios while planning. Budgets- While budgeting is important, more important is how to work within the budgetary constraints. Going over-budget means bad planning and that further means not achieving the desired results. Monitor In terms of tactics, the following steps need to be taken by Carmens; Activate the sales and marketing teams, allocate responsibilities and delegate the authority. Inform and involve the retailers and other secondary audiences- It makes no sense to inform them a week before your marketing initiative starts (Fayram, 2015). Get the collaterals ready(Ferghuson,2011) Keep a sharp eye on the competition- It is probable that the competition may get a word about your marketing and sales strategy and thwart you by reducing prices. Be ready for Plan B in that case. Involve and partner marketing communication agencies- there are specialized agencies for special jobs. For example, a media buying agency is an expert in media related jobs. For direct marketing, Carmens will have to partner with a DM firm. Digital agencies-planning, buying or creative have their particular strengths and insights. Promotional Tools and Media Strategy Since the target audience is spread over multiple touch points, the strategy of Carmans Fine Foods is to use media judiciously. Let us understand the media strategy of the Company; Digital devices and platforms- Digital means different things to different people. For a young university student who is a fitness freak, digital would mean wearables like watches and other gear that track kilometres run, calories burnt, and number of heartbeats in a minute. Such kind wearables have a special chemistry with the wearer. Since the athlete trusts the stats displayed by his fitness watch, ads that appear on these platforms have also a ring of truth and credibility. There are other digital platforms as well like digital videos, news platforms, sports channels etc. Television is another important part of the media mix of Carmans Fine Foods. TV commercials deliver impact and carry a larger than life image for the audience. Press comprises magazines and newspapers. Press is important in the media strategy of the Company as this media is all about credibility. Of late, this media has been shrinking because of falling circulation as many readers have switched over to digital formats. Radio and Outdoor- These two platforms work closely with each other. Radio adds to the excitement of the brand. It also encourages consumers to contact the brand for immediate purchase. Outdoor media, on the other hand adds effectiveness to the radio ads which are targeted toward car drivers. When they see the same ads displayed on billboards and other outdoor media, recall of the radio ads is strengthened. Point of Sales- This media mix works for those consumers who are generally away from the media. Such consumers can be reached by displaying POS messages that encourage her to buy the brand without too much coaxing (Muesli, 2017) Events- Perhaps this element of the media mix of Carmens Fine Foods is the most interesting and rewarding. Events encourage potential consumers in a variety of ways and finally succeed in getting them to buy the brand. Events also help the user to try out the product real-time and this helps in establishing a physical connect with her (simconblog, 2017). Conclusion Carmans Fine Foods started out as a muesli-based business nearly two decades ago out of the conviction of its founder that health based foods are here to stay. However, the biggest worry of the founder was how to take the brand to the market which had other competitors like Kelloggs in the same category. After brainstorming on several possible solutions, it was concluded that rather than talking about the health benefits of the brand, it was preferable to dwell upon the world being a beautiful place. This positioning strategy made sense as it helped all the members of the target audience interpret the world in a different way. The next challenge was how to take this positioning statement to the TG (Wax Marketing Inc., 2015). An integrated marketing communications strategy was thought out and an over-arching communications goal was also formulated. This goal was further broken into several sub-goals. Each sub-goal was later tied to a specific media channel. The idea was to come up wit h a media mix that helped the Company on several levels. The IMC had several strategies and those strategies were further subdivided into various time bound tactics. Each specific media channel was chosen keeping in mind its uniqueness and its ability to deliver to the Company goal. References Bonigala, M. (2010).Kelloggs Adopts New Target Market.Available: https://www.spellbrand.com/kelloggs-adopts-new-target-market. Last accessed 14th Sep 2017. Fayram, D. (2015).Integrated management Communications: Connecting Strategies That Lead To Success.Available: https://prsay.prsa.org/2015/03/04/integrated-marketing-communications-connecting-strategies-that-lead-to-success/. Last accessed 14TH Sep 2017. Ferghuson, J. (2011).Module 5 integrated marketing communication strategy.Available: https://www.slideshare.net/adrianneg/module-5-integrated-marketing-communication-strategy. Last accessed 14th Sep 2017. Harris, B. (2015).The Importance of Strategy in IMC.Available: https://www.business2community.com/communications/importance-strategy-imc-01216234#z0ooB5kj8P7q8uoE.97. Last accessed 14th Sep 2017. (2015).12 Benefits Of Muesli That Makes The Perfect Breakfast.Available: https://www.joybynature.com/blogs/food-recipes/52564609-12-benefits-of-muesli-that-makes-the-perfect-breakfast. Last accessed 14th Sep 2017. Kaplan, M. (2009).Pushing muesli brand to the limits: Carmen's.Available: https://www.theaustralian.com.au/archive/business/pushing-muesli-brand-to-the-limits-carmens/news-story/ce5f8f9f9817009b747d54f2dc23b614. Last accessed 14th Sep 2017. Kareh, A. (2016).Seven Steps to a Better Integrated Marketing Communications Strategy.Available: https://www.forbes.com/sites/forbesagencycouncil/2017/03/16/seven-steps-to-a-better-integrated-marketing-communications-strategy/#e71c6dc7841c. Last accessed 14th Sep2017. Kelly, E. (2016).The 9 Benefits of Muesli That Make It a Great Breakfast Option.Available: https://www.healthline.com/health/food-nutrition/muesli-benefits. Last accessed 14th Sep, 2017. (2009).MUESLI.Available: https://muesli-marketing.blogspot.in/. Last accessed 14th Sep 2017. (2015).Kelloggs Brand Analysis.Available. https://simconblog.wordpress.com/2015/06/05/kelloggs-brand-analysis/ Last accessed 14th Aug 2017. (2017).A market study on the breakfast cereal category.Available: https://www.stealingshare.com/pages/breakfast-cereal/. Last accessed 14th Sep 2017. Steffens, M. (2012).Hard work paid off for muesli queen.Available: https://www.smh.com.au/small-business/growing/hard-work-paid-off-for-muesli-queen-20120729-236bn.html. Last accessed 14th Sep 2017. https://www.mindbodygreen.com/0-8230/is-muesli-really-a-healthy-breakfast-option.html. Last accessed 14th Sep, 2017. Wax Marketing Inc. (2015).IMC Implementation and Strategy. Available: https://www.slideshare.net/waxgirl333/prsaimc61815. Last accessed 14th Sep 2017.

The Problem of Cooperative Society in Marketing Agricultural Product free essay sample

Although co-operation as a form of individual and societal behavior is intrinsic to human organization, the history of modern co-operative forms of organizing dates back to the Agricultural and Industrial Revolutions of the 18th and 19th centuries. The status of which was the first co-operative is under some dispute, but various milestones in the history may be identified. In 1761, the Fenwick Weavers Society was formed in Fenwick, East Ayrshire, Scotland to sell discounted oatmeal to local workers. Its services expanded to include assistance with savings and loans, emigration and education. In 1810, Welsh social reformer Robert Owen, from Newtown in mid-Wales, and his partners purchased New Lanark mill from Owens father-in-law and proceeded to introduce better labor standards including discounted retail shops where profits were passed on to his employees. Owen left New Lanark to pursue other forms of co-operative organization and develop co-op ideas through writing and lecture. Co-operative communities were set up in Glasgow, Indiana and Hampshire, although ultimately unsuccessful. We will write a custom essay sample on The Problem of Cooperative Society in Marketing Agricultural Product or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In 1828, William King set up a newspaper, The Cooperator, to promote Owens thinking, having already set up a co-operative store in Brighton. The Rochdale Society of Equitable Pioneers, founded in 1844, is usually considered the first successful co-operative enterprise, used as a model for modern co-ops, following the Rochdale Principles. A group of 28 weavers and other artisans in Rochdale, England set up the society to open their own store selling food items they could not otherwise afford. Within ten years there were over 1,000 co-operative societies in the United Kingdom. Other events such as the founding of a friendly society by the Tolpuddle Martyrs in 1832 were key occasions in the creation of organized labor and consumer movements. From the report of the workshop held on 10th – 11th November 2008 during the 8 the ICA Africa regional assembly at the international conference centre, Abuja. Mr Tom Tar The Executive Secretary of Cooperative Federation of Nigeria, In his introduction of the movement in Nigeria, said the Cooperative Federation of Nigeria (CFN) was formed in 1945 and got registered in 1967. He traced the background of cooperatives in Nigeria to the traditional savings and loans system. He added that following agitation by the Agege Cocoa planters Union in 1907, the study for establishment of formal cooperation was commissioned in 1934. This was followed by the enactment of cooperative legislation in 1935. The early move was in agriculture and latter shifted to marketing following the shift in the Nigerian economy from agriculture to crude oil. He gave the scope of cooperative activities in Nigeria as covering: On population, he said there are about 5million family members covering 20 million house holds. This study is significant because it will produce data on cooperative movement in Nigeria that will be useful to: 1. federal ministry of labour and productivity 2. national union of local government employees 3. state civil service commission 4. federal civil service commission . 5. managers and top executives in organized private sector 6. united nation commission on employment 7. federal ministry of finance 8. Central bank of Nigeria 9. tudents carrying out a research work in this same issue. Cooperative society is the organization of people for an improved agricultural production (Strickland, 1934). Historically in Nigeria, the orientation and growth of cooperatives in Nigeria was related to the development of agricultural export sector by the Colonial Masters who invited an expert in 1934 known as C. F. Strickland who served in India to advice â€Å"on the prospects and desirability of forming cooperatives in Nigeria† (Nkom, 1984). Among the recommendations made by Strickland was the formation of Agricultural Marketing Cooperatives with the aim of pursuing the major export crops, like cocoa, cotton, palm produce farms in the country (Ekpere, 1980). From 1935-37, however, these east while production cooperatives were either transformed or designated cooperative produce marketing societies and unions. From 1960-1972, the role of farmer cooperative in the primary production process has been re-vitalized (Ekpere, 1980). Presently, the cooperative movement is on the increase for the search of sustainability in an agricultural system. Sustainability is possible when we encourage the agricultural activities of cooperatives. The organizational structure of cooperative societies is based on their operation, organization, structure, membership, functions and services (Scope) with the main aim of â€Å"Collecting, processing and marketing specific commodities and providing with inputs, credit and technical services for benefits of members. Therefore, these cooperative organizations are usually arranged into â€Å"tiers†. They are: The primary societies, secondary and Apex organization. Although the term may be used loosely to describe a way of working, a cooperative properly so-called is a legal entity owned and democratically controlled equally by its members. A defining point of a cooperative is that the members have a close association with the enterprise as producers or consumers of its products or services, or as its employees. In some countries, e. g. Finland and Sweden, there are specific forms of incorporation for co-operatives. Cooperatives may take the form of companies limited by shares or by guarantee, partnerships or unincorporated associations. In the USA, cooperatives are often organized as non-capital stock corporations under state-specific cooperative laws. However, they may also be unincorporated associations or business corporations such as limited liability companies or partnerships; such forms are useful when the members want to allow: some members to have a greater share of the control, or some investors to have a return on their capital that exceeds fixed interest, neither of which may be allowed under local laws for cooperatives. Cooperatives often share their earnings with the membership as dividends, which are divided among the members according to their participation in the enterprise, such as patronage, instead of according to the value of their capital shareholdings (as is done by a joint stock company).